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The 7-Step

High Performance

Programme

The 7-Step High Performance Programme

7-Step High Performance Programme

We work at three levels helping you get more sales, consistently hit target and double your revenues

Enhance

Stabilise the business and maximise existing resources to increase revenues and profitability fast.

Expand

Scale to take your business to the next level whilst ensuring that the CEO is deploying systems, resources and staff so the business’ success doesn’t depend on them.

Exit

Sell the business for maximum market value, raise investment from it or allow the owner to remove themselves entirely whilst still earning.

1.  Philosophy

The Ultimate Growth Culture Launch Pad

Getting the culture right – top to bottom – to launch growth

Growing your business is about believing you can. What we do here is all about mindset and culture. A pragmatic approach to building a growth mindset and culture by fixing real time challenges rather than the touchy feely stuff. No amount of activity, capability or spending will get your business to grow without it.

It’s a 3-Tier thing that goes top to bottom – starting with the business leader(s) on through the team and onto your customers. Everyone knows and wants to be part of what it takes to hit target and increase revenues and profitability.

“I’ve had the pleasure of working with Cathy for a little while now. What I love about her is that while she loves helping businesses achieve greater success, it’s very clear to me that she also cares deeply about the owners and teams themselves in helping them achieve that success in a way that leaves them happier and less stressed. While her knowledge around business growth is vast, the way she helps the people themselves is hugely commendable too.”

Dan Netting, Coach & Consultant to Online Course Creators

Plan

2. Plan

The Rapid Implementation Master Plan

Creating a strategy that gives clear direction that can be easily implemented to rapidly drive growth

For businesses to keep up in today’s fast paced and volatile environment they need a clear plan. We work with you and your team to build a clear strategy that gives you the direction, focus and pace to make things happen and get you results.

Not a beautiful but complex 80 page plan but a short, focussed and achievable one that you can rapidly implement to get the results you need.

“Cathy is a first class sales coach who has done the job successfully herself. Her commercial and practical approach gives her credibility and is the reason she gets tangible results. I have worked with her in a variety of different companies, specifically to help us think through and implement a new sales structure, to coach newly appointed managers and to help us create a more customer focused sales process”

Debbie Hewitt – Portfolio Chair

Performance

3. Performance

The Geometric Growth Machine

Consistently measuring, managing and motivating performance to create accountability and increase revenues geometrically

Using our Geometric Growth Machine to maximise performance in your business. This shows your sales leaders how to measure and manage performance to drive sustainable activity and rapid results.

“Cathy brings great energy, content and context to our coaching sessions. They enabled me to energize myself and our sales team, execute decisions better and increase the efficiency of our sales team immensely. We have been able to grow our business by almost 25% in successive quarters and also bring in some significant deals from new clients. I recommend her highly as a coach for sales leaders.”

Vinay Nair, Sales Director

Processes

4. Processes

The Dynamic Productivity System

Putting processes in place to simplify business practice, drive productivity and make it business as usual

This is all about implementation of business systems and processes to streamline completion of tasks and boost productivity. People often think that improving processes is complex and costly but it doesn’t have to be.

We work on making what you’ve already got in place even better. No need for ‘open heart surgery’ on the business. Simplified processes make activities repeatable, sustainable and consistent. When you work with us you know the job is being done properly every time.

“Cathy has been instrumental in the success of our business. We have come out as a better more focused operation with better processes and practices that make GO a great place to work and a trusted adviser for our clients. Part of working with Cathy is the education and “tool-kit” to deal with the future. Don’t think we could have found someone more Insightful, organised, practical, and focused to get us through our change and was there every step of the way! She is quite possibly the best in the business.”

Minnie Russnak, Director

Proposition

5. Proposition

The Maximum Value Toolkit

Defining and communicating what makes you different and valuable, creating a win-win situation for you and your customers

We help you clarify where your true value really lies and ensure you stand out from the competition even without a unique product or service.

We then focus on translating that into tools and resources that give your team the confidence and understanding to sell your unique value effectively and with ease.

“Cathy is an individual who is highly focused and results orientated, her commitment, dedication and enthusiasm are complimented by her professionalism and versatility. I have no hesitation in recommending Cathy to anyone who needs to bring in additional high calibre resource that is focused on delivering success.”

Simon Boggis, Chief Procurement Officer

Proposition

6. People

The Ultimate High Talent Strategy

Recruiting, assessing, training, motivating and retaining a high preforming team

We work with you to develop a High Talent Strategy that will build a high performing team. Recruiting, assessing, training, motivating and retaining a team who consistently deliver great results and fantastic customer service.

We can show you how to do this even if you don’t have any ‘big hitters’ and without necessarily having to do any sales training.

“As an external sales consultant Cathy is always focused on results, challenging us to change the way we operate, and taking time out to align her activities with the business goals. She has supported the sales team since 2010 and in that period has delivered some very powerful one on one coaching to our sales managers and execs. She has also delivered great operational practice from assessment to recruitment to induction. Cathy is a very professional and driven individual. She has been a pleasure to work with and I hope our paths cross again the future.”

Nicola Orr, HR Manager

Proposition

7. Profit

The Proven Profit Formula

Driving growth right through to the bottom line – fast

Sales isn’t just about revenues it’s about profit too. Most profit is made, or lost, early in the sale. We focus on building a commercial understanding and good negotiating skills across the business to protect margins while you increase revenues so that even more flows down to the bottom line.

We also help you spot ways that will boost profitability quickly like bonuses and cost savings or redeployment of resources.

“Cathy came to help us drive sales growth, working to identify the areas that would have the greatest impact on sales revenues. She injected a level of energy and pace at every level in our business; training and coaching sales managers and sales people, defining our sales strategy and direction for the business and selecting and implementing a CRM system. The results were instrumental in turning the business from loss to profit in extremely turbulent economic times for us and the sector as a whole. I would recommend Cathy to anybody looking for someone to transform their sales division and grow their business. She is creative, commercially astute and delivers results.”

Richard Close, CEO

For her it’s all about making things happen and getting results

cathy.bennett@verticalsales.co.uk
+44(0)118 952 6993

Book a call with Cathy to discover exactly what you need to do to double your revenues in 12 months

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